2011
A strong focus is placed on tourism. In the middle of the orchards, a star tent is set up where thousands of tourists, through organized company visits, see and hear how beautiful fruit cultivation is. They get to know the family business and taste the delicious local products.
1978
In 1978, Piet Porreye started as a fruit grower, driven by his passion for fruit. This love for fruit, passed down from generation to generation, still lives on at PIPO.
2003
Dries Porreye Joins the Fruit Business!
2006
Veerle Van Hoof, wife of Piet, steps away from her usual job to fully support a new project. Veerle creates PIPO Apple Juice! PIPO, named after Piet Porreye.
2007
A collaboration was established with a contract juicer who produced the PIPO bottles. The first bottle rolls off the production line. Both young and old quickly become convinced of the quality of these healthy juices, and PIPO quickly becomes a trendy and successful brand product.
In-house production of low-sugar jams and syrups. Thanks to the selection of fruit varieties, guaranteed freshness, unique packaging, and careful finishing, these are niche products sold exclusively at home.
2012
The idea of taking full control of production becomes a reality. Brecht Porreye, the second son of Piet and Veerle, decides to join the company and take over the production.
1 April 2014
1 November 2016